Displaay
Mecherle
 
 
 
 
 

Basic Set, In Use

Mecherle

Info

We were honored to be invited by design agency Wolff Olins NYC to collaborate with them on brand new typeface for the biggest insurance company in US, State Farm. Based on the original symbol in logo we were developing wordmark and the whole typeface collection, which range 5 sub-families.

Each sub-family has 6 weights plus accompaning italics, so each 12 styles. The typography system counts with 60 styles at all.

Design
Martin Vácha
Design Assistance, Spacing , Kerning
Jan Charvát
details
Commissioner
Wolff Olins NYC
Client
State Farm
Range
5 Sub-Families: Sans, Legal, Slab, Micro, Serif
(each 6 weights, 12 styles)
1 Typeface Collection with 60 styles
Released
Dec 2020
SUMMARY
Sans The core of the visual identity For headlines on billboards, large sizes Headlines
Micro Version of Sans with inktraps and increased contrast For app, mobiles, displays, smaller sizes Digital
Legal Version of Micro with Condensed proportions Inteded for smaller sizes, legal paragraphs Legal
Slab Version of Sans with bold serifs For wordmark, personal stories, subheadlines Subheadlines
Serif Version with serifs and significant contrast For longers texts with touch of seriousness Texts
Language Support, Full List
Latin Extended-A
A
Afrikaans
Albanian
Asu
B
Basque
Bemba
Bena
Bosnian
C
Catalan
Cebuano
Chiga
Colognian
Cornish
Corsican
Croatian
Czech
D
Danish
Dutch
E
Embu
English
Esperanto
Estonian
F
Faroese
Filipino
Finnish
French
Friulian
G
Galician
Ganda
German
Gusii
H
Hungarian
I
Icelandic
Ido
Inari Sami
Indonesian
Interlingua
Irish
Italian
J
Javanese
Jju
Jola-Fonyi
K
Kabuverdianu
Kalaallisut
Kalenjin
Kamba
Kikuyu
Kinyarwanda
Kurdish
L
Latvian
Lithuanian
Lojban
Low German
Lower Sorbian
Luo
Luxembourgish
Luyia
M
Machame
Makhuwa-Meetto
Makonde
Malagasy
Malay
Maltese
Manx
Maori
Meru
Morisyen
N
North Ndebele
Northern Sami
Northern Sotho
Norwegian Bokmål
Norwegian Nynorsk
Nyanja
Nyankole
O
Occitan
Oromo
P
Polish
Portuguese
R
Romanian
Romansh
Rombo
Rundi
Rwa
S
Samburu
Sango
Sangu
Sardinian
Scottish Gaelic
Sena
Shambala
Shona
Slovak
Slovenian
Soga
Somali
Sorbian (Upper)
South Ndebele
Southern Sotho
Spanish
Swahili
Swati
Swedish
Swiss German
T
Taita
Taroko
Teso
Tsonga
Tswana
Turkish
Turkmen
V
Vunjo
W
Walloon
Walser
Welsh
Western Frisian
Wolof
X
Xhosa
Z
Zulu

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