There's a new sheriff in town! Meet the serif rival of our Saans. We’ve develo­ped a new default standard serif typeface with just the right neutral vibe. The intention of the Serrif is to follow the construction and principles of Saans. You’ll notice some minor differences between them. Still, they make a great pair, even though they come from different worlds.

Serrif has been optimized for smaller sizes and longer paragraphs but it works also in display use. The design features a vertical stress axis, lower contrast and thicker serifs to enhance readability. The aesthetic is reminiscent of early transitional serifs and later static antiques. Serrif is now bringing into the serif world a stand-alone workhorse that guarantees peace of mind to any graphic designer.