Displaay
Jidu
future
of robocar
Claim
ABC1.23
DEFGHIJK
jidu
QRSTUV
Essential Characters
 
level
system 3–4
Mood
electric robocar will use the powerful NVIDIA DRIVE Orin system-on-a-chip (SoC) to support Level-4 autonomous driving capabilities.
Smaller Sizes
The digital dash of JiDU's robocar will be based on the 4th generation of Qualcomm's Snapdragon Automotive Cockpit Platform.
Subheadlines
$300 million
in start-up
capital
News

In Use

Exploration

Jidu

Info

Jidu is a Chinese electric car company founded by Baidu and Geely. Norwegian Studio Oker commissioned us to create a complementary wordmark for their newly created logo symbol. We took this as an opportunity to develop a full font that would give the brand language its unique voice. The final font design was based on a wordmark that plays with the aesthetics of the future, speed, machines, robots or intelligence.

Design: Daniel Quisek, Martin Vácha
Spacing and Kerning: Igino Marini

Design
Daniel Quisek
details
Commissioner
Oker Studio
Client
Baidu, Geely
Range
1 style
Released
May 2022
Language Support
Latin Basic
Language Support, Full List
Latin Extended-A
A
Afrikaans
Albanian
Asu
B
Basque
Bemba
Bena
Bosnian
C
Catalan
Cebuano
Chiga
Colognian
Cornish
Corsican
Croatian
Czech
D
Danish
Dutch
E
Embu
English
Esperanto
Estonian
F
Faroese
Filipino
Finnish
French
Friulian
G
Galician
Ganda
German
Gusii
H
Hungarian
I
Icelandic
Ido
Inari Sami
Indonesian
Interlingua
Irish
Italian
J
Javanese
Jju
Jola-Fonyi
K
Kabuverdianu
Kalaallisut
Kalenjin
Kamba
Kikuyu
Kinyarwanda
Kurdish
L
Latvian
Lithuanian
Lojban
Low German
Lower Sorbian
Luo
Luxembourgish
Luyia
M
Machame
Makhuwa-Meetto
Makonde
Malagasy
Malay
Maltese
Manx
Maori
Meru
Morisyen
N
North Ndebele
Northern Sami
Northern Sotho
Norwegian Bokmål
Norwegian Nynorsk
Nyanja
Nyankole
O
Occitan
Oromo
P
Polish
Portuguese
R
Romanian
Romansh
Rombo
Rundi
Rwa
S
Samburu
Sango
Sangu
Sardinian
Scottish Gaelic
Sena
Shambala
Shona
Slovak
Slovenian
Soga
Somali
Sorbian (Upper)
South Ndebele
Southern Sotho
Spanish
Swahili
Swati
Swedish
Swiss German
T
Taita
Taroko
Teso
Tsonga
Tswana
Turkish
Turkmen
V
Vunjo
W
Walloon
Walser
Welsh
Western Frisian
Wolof
X
Xhosa
Z
Zulu

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